"We are about making our history wearable, our stories accessible, and our pride visible.”

image of the Amerukhan Basics Clothing logo

Cultural Alchemy

At Amerukhan Basics, storytelling is the essence of our designs, embodying the art of Cultural Alchemy—transforming the miseducation of our history into a narrative of pride, truth, and empowerment. Our mission is to create apparel and home décor that celebrates the depth of our creative Indigenous heritage and inspires a collective vision for a future rooted in unity and appreciation.

Guided by the timeless energy of our ancestors, we honor the intricate tapestry of our Moorish and Indigenous connections, channeling their wisdom into every design. Through this Cultural Alchemy, we weave stories that foster a sense of family, belonging, and pride, creating pieces that resonate deeply with the spirit of community and heritage.

Our vision is to become a beacon of cultural pride and resilience, where the beauty of our heritage is celebrated, challenges are transformed into strength, and every individual feels an empowering "yes" to their identity and future. By infusing our designs with the power of storytelling, we aim to inspire a global community to embrace their true origins, draw strength from our shared history, and create a sense of family that transcends egoism, uplifting us all.

Read Moor!
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Revealing Stories | Modern Fashion | Cultural Alchemy

  • Sherryl Noble

    As usual these shirts are awesome. I love the material. The artwork is exceptional every year and they withstand washing. Definitely worth every penny!

  • Akynahs

    I love my products. The quality, designs and durability are much better than expected!

  • Onie Rivers

    Always powerful!! Sharing historical facts in such a relevant artistry. I have loved Sidart
    for years I lam looking forward to see what is next.

  • Amy Edwards Moumin

    If you ever want to wear clothing or display home decor which speaks a powerful message, Amerukhan Basics! The quality of the material and the message the product speaks, are both powerful and holds its own. The clothing and the home products will always be attention getters. Experience Amerukhan Basic Clothing and speak a message without a word being said.

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I'm On A Quest!

image of the cover of the book Sidisms by Sid Morrison Washington

Sidisms: The Rants Of A Man Mad

This e-Book of poetry encapsulates 22 transformative years in the life of a man, weaving experiences, reflections, and aspirations into a heartfelt narrative.

DEDICATED to the principles of Maat, the eternal pursuit of universal freedoms, my Moorish Aboriginal Indigenous heritage, and to the ancestors whose wisdom lights the path for us and our descendants. To my friends, who shaped the moments that inspired these verses, and to my family, whose unwavering support has guided my growth and evolution—this work is a tribute to all who have played a part in this journey.

Purchase a physical copy -> Here

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Xochitl's Journey: The Magic Within

In Xochitl's Journey: The Magic Within, Xochitl embarks on a transformative quest to protect the sacred lands of Iximche Quiché from a relentless enemy. Guided by ancient wisdom, her unwavering spirit, and newfound allies, she unearths forgotten magic and mystical forces tied to her people’s destiny. As betrayal looms and battles rage, Xochitl’s courage and love become a beacon of hope, inspiring her community to reclaim their harmony and preserve their heritage.

Blending fantasy, adventure, and themes of self-discovery, this story celebrates the enduring magic of human resilience and the interconnectedness of life. Perfect for readers who love strong heroines, ancient lore, and the triumph of unity over adversity.

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  • Let's Go to Church: Building the Temple Within

    In the bustling city of Harlem, where culture and spirituality intertwine, the concept of church takes on a unique significance. It's not merely a physical place of worship but a profound journey within oneself. Join us as we embark on an exploration of the church as a temple and the temple as the body, drawing inspiration from the timeless wisdom of "The Temple in Man" and "HER BAK" by R. A. Schwaller de Lubicz, the nourishing insights of the Kemetic Diet by Muata Ashby, and the transformative power of "Becoming Supernatural" by Dr. Joe Dispenza.

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  • A Brillant Nation

    A brilliant nation so bright,
    Yet we fall for the lie in the light.
    In dissonance deep,
    Not woke, but asleep,
    Waiting for wrongs to turn right.

    This limerick reflects on the paradox of a brilliant and capable nation that nonetheless succumbs to misleading and deceptive forces. Despite their potential, the people are caught in a state of cognitive dissonance, where their beliefs and actions are misaligned. This dissonance keeps them in a metaphorical sleep, unaware or unwilling to acknowledge the truth. They remain hopeful that injustices and wrongs will correct themselves without taking proactive steps. The poem critiques this passive hope and calls for awakening to reality and taking action to make things right.

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  • 1600's Indian Description

    William Penn described the Lenape (Delaware) people of Pennsylvania with admiration and respect in his writings. In his "Letter to the Free Society of Traders" (1683), he noted their hospitality, simplicity, and honesty. He praised their physical appearance and demeanor, stating that they were well-proportioned, agile, and robust. Penn remarked on their kindness and generosity, highlighting their willingness to share food and provisions.

    He also observed their governance and conflict resolution, describing their system as one of councils where they deliberated with a focus on fairness and consensus. Penn admired their spiritual beliefs, noting their reverence for a higher power and a harmonious relationship with nature.

    Overall, Penn portrayed the Lenape as noble, resourceful, and morally upright people, emphasizing their wisdom and equitable approach to life. His respectful tone was rooted in his Quaker values, which emphasized equality and peaceful coexistence.

    In his descriptions, William Penn provided a detailed physical portrayal of the Lenape people. He noted that they were generally tall, well-proportioned, and physically robust. He admired their posture and the way they carried themselves, emphasizing their agility and strength.

    Penn described their skin tone as a "tawny" or copper color, characteristic of Native Americans in the region. He also mentioned their straight black hair, which was often worn long and sometimes adorned with ornaments or feathers. Their eyes were described as dark and expressive.

    He observed their attire, noting that men typically wore breechcloths and leggings, while women wore skirts or dresses made from deerskin. Both men and women often adorned themselves with beads, feathers, and other natural decorations, which he found elegant and distinctive. Penn also noted that they painted their bodies and faces on special occasions, using various colors to create striking designs.

    Overall, Penn admired their physical appearance, noting their strong, graceful, and dignified presence.

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  • Cultivating Emotional Resilience:

    The Path from Meditation to Innovation

    Emotions are the heart of our inner world, driving our imagination, fueling creativity, and shaping the trajectory of our lives. Practicing emotional resilience—especially through meditation—is a transformative journey that allows us to protect, refine, and empower our emotional energy, guiding it toward growth and innovation.

    Meditating with your emotions creates a sacred space to connect deeply with what you feel, embracing the vibrant energy of what is alive within you while gently releasing what no longer serves you. This practice is more than self-care; it’s a gateway to endless possibilities.

    When we meditate with our emotions:

    • Emotions drive imagination, opening doors to new ways of seeing the world.
    • Imagination begets creativity, unlocking unique solutions and expressions.
    • Creativity births innovation, bringing forth ideas that change the way we live and think.
    • Innovation becomes progress, leading us to a better version of ourselves and our communities.
    • Progress shapes the future, creating a world aligned with our highest intentions.

    This cycle, rooted in the mindful connection to our emotions, ultimately brings us back to the profound benefit of meditation. By aligning our feelings with purpose and vision, we set the stage for a future built on creativity, innovation, and harmony.

    As you navigate life’s events, remember the power of meditation—not only to guard and protect your emotions but to transform them into a force that drives progress and shapes the future. The journey begins within, where the seeds of innovation and change are sown through quiet reflection and mindful connection.

    Meditate. Imagine. Create. Innovate. Progress. Shape the future.